Step into the shoes of the people using your product or service. We will help you to understand what motivates them and what their daily struggles are.
Gain understanding of what solutions will relieve the pain of your target audience and what increases their joy. Discover what motivates them and find out what that means for your product.
A User-Journey Workshop will give you the insights you need to form and tweak your products and services, as well as your business. You’ll be able to relieve people’s pain to gain a smile and their loyalty. With your new found knowledge you will be able to take the next step in the right direction.
Understand how to address the actual needs of your target audience and match these with your proposition.
Explore new opportunities to connect with the real people using your product.
Match your solutions to people’s needs and put a smile on the face of your target audience.
“One way to develop more empathy with—and gain new insights about—your customers is to look beyond the narrow definition of your offering and consider the customer’s total experience.”
― David Kelley, Founder of IDEO.
Actionable insights on your target audience
Tweak your product to meet real needs
Focus on creating the right thing
During our short but intense workshop you will go trough various crucial steps to better understand your target audience. After the User Journey Workshop you’ll have actionable user-insights to directly implement into your product.
We will map stakeholder involved and discover the three most important ones.
Dive deeper into the lives of your most important stakeholders to create a persona.
Map the lives of your most important stakeholders and discover where their needs are the highest.
Engage your target audience at the right time, with the right message.
Our user journey workshop sessions are fun, energizing and quite intense. With your new found insights you’ll be eager to take the next steps to make product more relevant. Book a session and see how you can create relevent and awesome products that people will love.